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ABOUT CONTENT ALCHEMY
Alchemy was once known as a medieval chemical science and speculative philosophy. Alchemists attempted to convert base metals like lead into gold.
Those alchemists must have been greedy. Right?
Well… not exactly.
Alchemists wanted to convert base metals into gold because they wanted to find a universal cure for disease. And they wanted to discover a way to indefinitely prolong human life.
Gold once symbolized the highest development in nature and came to personify human renewal and regeneration.
It was viewed as being much more than a plating for jewelry, you see. Gold was superior to lead and other metals because, by its very nature, it contained the perfect balance of all 4 elements:
Alchemy, albeit a medieval pseudo-science, did pave the way for modern day chemistry. Sir Isaac Newton even studied it intensely at one point.
So, why is knowing all of this important to content creation?
And what exactly is a CONTENT ALCHEMIST?
Let’s move forward a few hundred years or so to the present era…
ALCHEMYis now defined as a power or process that changes or transforms something in a mysterious or impressive way.
And an ALCHEMIST is a person who transforms things for the better, through a seemingly magical process.
And that’s what I am here to do…
transform your content through a seemingly magical process.
Can I share a secret with you first though?
My “magical” process isn’t really magical at all.
Here are the 4 Elements I Use
to Create Gold Content:
PASSION & Storytelling
The FLOW of Content Across Multiple Channels
RESEARCH & DATA about a Business & its Target Audience
With all of these elements,
your content will inform, entertain, and convert.
These elements turn your content into gold.
As an experienced content alchemist, I know that when all of these elements are balanced, you’ll get quality content that is seemingly magical. But in reality, effective content and copywriting involves a lot of research, experimenting, and know-how.
Effective copy and content is scientific.
Does your current content strategy have one or more of the 4 elements?
If not, then here are some follow-up questions to ask :
*Do you love writing content, but don’t have enough time to keep up with everything you need to write and publish?
*Do you write content, but need help with solidifying your content strategy?
*Would you rather leave your content to an expert so you can focus on other business demands that need your attention?
*Do you understand the importance of sharing unique content of high quality but have no clue where to begin?
*Do you want help creating quality content?
*Do you want to work with a copywriter and content expert you can trust?
If you answered “yes” to one or more of those questions then
CLICK ON A LINK BELOW TO
START THE MAGICAL PROCESS OF TRANSFORMING YOUR CONTENT