Learn how to create your content strategy in 10 steps! You'll generate better content, have clearer business goals, and land more conversions and sales.
Writing content that’s optimized for search engines is essential in 2017. It’s also not that difficult to do either, if you know where to start. This post is going to state, in an uncomplicated way, what you need to do to optimize your content. You won’t see a bunch of confusing acronyms or industry jargon here. Here are some simple things you can do today to optimize your content for search engines in 2017.
It’s critical to make the distinction between what a “content strategy” is and what “content marketing” is, especially if you dabble in either or both for your profession.
While you should strive to be grammatically correct most of the time, there are times when it might not be beneficial to your marketing copy at all. This is especially the case if you’re trying to connect with and persuade an audience. Here are some of the rules you can and should break in your marketing copy.
If you want to succeed with content marketing in 2017, provide content that is engaging and geared toward your customers’ behavior, using automated structures and technology.